Expense Forecasting

If you’ve read, Revenue Forecasting 101, you already know that forecasting is the process of predicting the future based on past and present data and analysis of trends. The purpose of forecasting is to establish benchmarks and some certainty around financials as a business faces its future and the decisions it needs to make to […]

Revenue Forecasting 101

If you don’t know where you’re going, you’ll end up somewhere else. As best it can, I think this describes why you should forecast. Forecasting is the process of predicting the future based on past and present data and analysis of trends. The purpose of forecasting is to establish benchmarks and some certainty around financials […]

The Basics of a Business Case

What is a Business Case? A business case is a written, formal argument for investment of a resource (usually money, but can also be time, people and other resources) into some kind of action, typically a new investment, product or business. The purpose of a business case is to explain the action, objectives and benefits, […]

Balance Sheets

The balance sheet is a snapshot of the financial situation of the firm at a given moment in time. On one side of the balance sheet, the company details its assets while on the other side it shows its liabilities. Both numbers should equal (or balance). Here is a hypothetical example of a balance sheet […]

Intro to Business Planning

For around 20 years, I’ve been working with various organisations developing strategies that span most aspects of general business and marketing. And I’m proud to say that I’ve had many more successes than failures. Why? I think it’s because I follow a set of principles that I apply to how I think and so far […]